The Resource Jay and Jeannie Levinson's startup guide to guerrilla marketing : a simple battle plan for first-time marketers
Jay and Jeannie Levinson's startup guide to guerrilla marketing : a simple battle plan for first-time marketers
Resource Information
The item Jay and Jeannie Levinson's startup guide to guerrilla marketing : a simple battle plan for first-time marketers represents a specific, individual, material embodiment of a distinct intellectual or artistic creation found in Stevens Memorial Library (North Andover).This item is available to borrow from 1 library branch.
Resource Information
The item Jay and Jeannie Levinson's startup guide to guerrilla marketing : a simple battle plan for first-time marketers represents a specific, individual, material embodiment of a distinct intellectual or artistic creation found in Stevens Memorial Library (North Andover).
This item is available to borrow from 1 library branch.
- Extent
- xii, 274 pages
- Note
-
- A prequel to their best-selling Guerrilla marketing
- Includes index
- Contents
-
- Where to start
- The personality of a guerrilla marketer
- Guerrilla marketing yourself
- The high-powered weapon in your office
- Marketing face to face
- The top ten attributes of a guerrilla marketer
- The top ten attitudes of a guerrilla marketer
- Guerrilla marketing defined
- The research you must do
- Writing a benefits list
- Developing a meme
- Selecting your guerrilla marketing weapons
- Creating a seven-sentence guerrilla marketing plan
- Planning a guerrilla marketing calendar
- Establishing a web site
- Fusion marketing
- Launching your attack
- Maintaining your campaign
- Keeping track
- Improving your marketing
- Putting it all together
- Succeeding with a guerilla marketing attack
- Isbn
- 9781599181530
- Label
- Jay and Jeannie Levinson's startup guide to guerrilla marketing : a simple battle plan for first-time marketers
- Title
- Jay and Jeannie Levinson's startup guide to guerrilla marketing
- Title remainder
- a simple battle plan for first-time marketers
- Title variation
- Startup guide to guerrilla marketing
- Language
- eng
- Cataloging source
- DLC
- http://library.link/vocab/creatorName
- Levinson, Jay Conrad
- Dewey number
- 658.8
- Illustrations
- forms
- Index
- index present
- LC call number
- HF5415
- LC item number
- .L47965 2008
- Literary form
- non fiction
- http://library.link/vocab/relatedWorkOrContributorName
-
- Levinson, Jeannie
- Levinson, Jay Conrad
- http://library.link/vocab/subjectName
-
- Marketing
- Entrepreneurship
- Marketing
- Small business
- Label
- Jay and Jeannie Levinson's startup guide to guerrilla marketing : a simple battle plan for first-time marketers
- Note
-
- A prequel to their best-selling Guerrilla marketing
- Includes index
- Carrier category
- volume
- Carrier category code
-
- nc
- Carrier MARC source
- rdacarrier
- Content category
- text
- Content type code
-
- txt
- Content type MARC source
- rdacontent
- Contents
- Where to start -- The personality of a guerrilla marketer -- Guerrilla marketing yourself -- The high-powered weapon in your office -- Marketing face to face -- The top ten attributes of a guerrilla marketer -- The top ten attitudes of a guerrilla marketer -- Guerrilla marketing defined -- The research you must do -- Writing a benefits list -- Developing a meme -- Selecting your guerrilla marketing weapons -- Creating a seven-sentence guerrilla marketing plan -- Planning a guerrilla marketing calendar -- Establishing a web site -- Fusion marketing -- Launching your attack -- Maintaining your campaign -- Keeping track -- Improving your marketing -- Putting it all together -- Succeeding with a guerilla marketing attack
- Control code
- 1136157
- Dimensions
- 23 cm.
- Extent
- xii, 274 pages
- Isbn
- 9781599181530
- Isbn Type
- (alk. paper)
- Lccn
- 2007035739
- Media category
- unmediated
- Media MARC source
- rdamedia
- Media type code
-
- n
- Other physical details
- forms
- System control number
-
- (Sirsi) 1136157
- (OCoLC)168719261
- Label
- Jay and Jeannie Levinson's startup guide to guerrilla marketing : a simple battle plan for first-time marketers
- Note
-
- A prequel to their best-selling Guerrilla marketing
- Includes index
- Carrier category
- volume
- Carrier category code
-
- nc
- Carrier MARC source
- rdacarrier
- Content category
- text
- Content type code
-
- txt
- Content type MARC source
- rdacontent
- Contents
- Where to start -- The personality of a guerrilla marketer -- Guerrilla marketing yourself -- The high-powered weapon in your office -- Marketing face to face -- The top ten attributes of a guerrilla marketer -- The top ten attitudes of a guerrilla marketer -- Guerrilla marketing defined -- The research you must do -- Writing a benefits list -- Developing a meme -- Selecting your guerrilla marketing weapons -- Creating a seven-sentence guerrilla marketing plan -- Planning a guerrilla marketing calendar -- Establishing a web site -- Fusion marketing -- Launching your attack -- Maintaining your campaign -- Keeping track -- Improving your marketing -- Putting it all together -- Succeeding with a guerilla marketing attack
- Control code
- 1136157
- Dimensions
- 23 cm.
- Extent
- xii, 274 pages
- Isbn
- 9781599181530
- Isbn Type
- (alk. paper)
- Lccn
- 2007035739
- Media category
- unmediated
- Media MARC source
- rdamedia
- Media type code
-
- n
- Other physical details
- forms
- System control number
-
- (Sirsi) 1136157
- (OCoLC)168719261
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<div class="citation" vocab="http://schema.org/"><i class="fa fa-external-link-square fa-fw"></i> Data from <span resource="http://link.stevensmemlib.org/portal/Jay-and-Jeannie-Levinsons-startup-guide-to/uffliCrTClY/" typeof="Book http://bibfra.me/vocab/lite/Item"><span property="name http://bibfra.me/vocab/lite/label"><a href="http://link.stevensmemlib.org/portal/Jay-and-Jeannie-Levinsons-startup-guide-to/uffliCrTClY/">Jay and Jeannie Levinson's startup guide to guerrilla marketing : a simple battle plan for first-time marketers</a></span> - <span property="potentialAction" typeOf="OrganizeAction"><span property="agent" typeof="LibrarySystem http://library.link/vocab/LibrarySystem" resource="http://link.stevensmemlib.org/"><span property="name http://bibfra.me/vocab/lite/label"><a property="url" href="http://link.stevensmemlib.org/">Stevens Memorial Library (North Andover)</a></span></span></span></span></div>
