Coverart for item
The Resource The curse of the mogul : what's wrong with the world's leading media companies, Jonathan A. Knee, Bruce C. Greenwald, and Ava Seave

The curse of the mogul : what's wrong with the world's leading media companies, Jonathan A. Knee, Bruce C. Greenwald, and Ava Seave

Label
The curse of the mogul : what's wrong with the world's leading media companies
Title
The curse of the mogul
Title remainder
what's wrong with the world's leading media companies
Statement of responsibility
Jonathan A. Knee, Bruce C. Greenwald, and Ava Seave
Creator
Contributor
Subject
Language
eng
Cataloging source
DLC
http://library.link/vocab/creatorName
Knee, Jonathan A
Dewey number
302.23068
Illustrations
illustrations
Index
index present
LC call number
P96.M34
LC item number
K62 2009
Literary form
non fiction
Nature of contents
bibliography
http://library.link/vocab/relatedWorkOrContributorDate
1946-
http://library.link/vocab/relatedWorkOrContributorName
  • Greenwald, Bruce C.
  • Seave, Ava
http://library.link/vocab/subjectName
Mass media
Label
The curse of the mogul : what's wrong with the world's leading media companies, Jonathan A. Knee, Bruce C. Greenwald, and Ava Seave
Instantiates
Publication
Bibliography note
Includes bibliographical references and index
Carrier category
volume
Carrier category code
  • nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
The media landscape -- The landscape of competitive advantage -- The structure of media industries -- Debunking media myths -- The Internet is not your friend -- Content is not king : movies, music, and books -- Efficient operations in media : do you think I'm sexy? -- Putting it all together : networks and databases -- Managing competition in media : can't we all just get along? -- All (profitable) media is local : newspapers, theaters, and communications -- Reinforcing competitive advantage in media -- Bad mogul : media mergers and acquisitions -- Media M&A that works : one that happened and one that didn't -- Good mogul : the outperformers
Control code
1204948
Dimensions
24 cm.
Extent
xii, 304 pages
Isbn
9781591842644
Lccn
2009019954
Media category
unmediated
Media MARC source
rdamedia
Media type code
  • n
Other physical details
ill
System control number
  • (Sirsi) 1204948
  • (OCoLC)361888117
Label
The curse of the mogul : what's wrong with the world's leading media companies, Jonathan A. Knee, Bruce C. Greenwald, and Ava Seave
Publication
Bibliography note
Includes bibliographical references and index
Carrier category
volume
Carrier category code
  • nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
The media landscape -- The landscape of competitive advantage -- The structure of media industries -- Debunking media myths -- The Internet is not your friend -- Content is not king : movies, music, and books -- Efficient operations in media : do you think I'm sexy? -- Putting it all together : networks and databases -- Managing competition in media : can't we all just get along? -- All (profitable) media is local : newspapers, theaters, and communications -- Reinforcing competitive advantage in media -- Bad mogul : media mergers and acquisitions -- Media M&A that works : one that happened and one that didn't -- Good mogul : the outperformers
Control code
1204948
Dimensions
24 cm.
Extent
xii, 304 pages
Isbn
9781591842644
Lccn
2009019954
Media category
unmediated
Media MARC source
rdamedia
Media type code
  • n
Other physical details
ill
System control number
  • (Sirsi) 1204948
  • (OCoLC)361888117

Library Locations

    • Stevens Memorial Library (North Andover)Borrow it
      345 Main Street, North Andover, MA, 01845, US
      42.6961299 -71.1263305
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